Creating CPM Ads
Media & Placement
Creating and editing ads is where you'll spend the bulk of your time on the JCN dashboard. On the main campaign page, you'll see that each campaign has a column called "Media" that shows you how many ads you have already created for each campaign, and where you've chosen to place them (if relevant to that specific ad type).
You also have links to "Edit Media" where you can create and edit your ads, and "Edit Placement" if your ad appears on multiple websites.
Start by creating an ad. Click “Edit Media”, and you’ll be taken to a new page where you can add and edit your ads for that campaign. At the top left of the page, you can see which campaign’s media you’re editing. Below it will be all the media you’ve already created, if any.
On the top left is a button to add new media. When you click “Add Media”, a popup will appear when you can add the information for your ad.
This is where there might be a discrepancy between the different ad products – for example, banners ads just have an image and a link, while homepage articles might require a homepage and an excerpt as well. Here’s a list of all the types of information you might be asked to upload when creating your ad.
Image – every ad product comes with an image. Guidelines for the right dimensions and file size are displayed within the image box. You can drag and drop an image into the box, or select it from your computer.
Link – every ad needs to take people somewhere when they click. Paste in the link where you want people to be sent to when they click on the ad, whether that’s an article, your website, or a landing page.
Headline – a few of our ad types allow you to create different headlines that go along with an image. Write in a short catchy headline here and it will be displayed as part of your ad. Here’s a screenshot of what it might look like live (it would be one of the six ads):
Excerpt – some of our ads appear on the homepage of different sites. We give you the option to add a few extra lines to your ad, to make it look more authentically like a news article. Here’s what it might look like live (note the extra text below the “sponsored content” label that makes it look more convincing):
Once you’ve created your media, navigate back to the main dashboard page by clicking “Campaigns” in the sidebar menu, or the breadcrumb link at the top of the page.
Updated on: 04/16/2019